Favourite Music Videos: Number 3

To begin our project, we were asked to choose our three favourite music videos. We had to describe why we liked them, and what made them effective.
My third favourite music video is 'The Devil in Detail' by The Ambience Affair.

I like the use of stop motion in this video (stop motion is where numerous photographs are taken and placed in chronological order to give a disjointed effect). The director had to take over 15,000 still images to create this video, so evidently a lot of time, effort and patience has gone into the making of it.
I think that by using stop motion, the video is unique from any other music videos. Moreover, the majority of stop motion videos are usually happy and uplifting; this however, is rather dark and enigmatic.