Sunday, 15 January 2012

Digipak: Outside Cover - Second Draft

After brainstorming some ideas for one of our panels, we settled on using polaroids showing two screen grabs we made. We would then take a photograph of a surface, and place it under the polaroids, making it seem as though it was all one image.
We decided to take a photograph of a wooden surface as our music video contains a lot of natural elements, such as lighting, settings and scenery. Additionally, the Polaroid photographs make the digipak feel mroe 'vintage', consequently placing it into the same bracket of album art/covers as other music and music videos that mirror our own. Therefore, we feel that we will be targeting the same audience that we focused on in our music video, as well as creating a universal product. Below is the second draft of the outside cover of our digipak.
We feel as though this draft is an improvement on our first, as therefore is a continuation of the colour palette throughout, with earthy colours evident in all panels. Additionally, we feel each panel is now equally as strong as the next, whilst still providing a different element. This is important, as we do not want the digipak to be repetitive and boring.

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